COMPUTER VISION ENHANCES SHOPPING EXPERIENCE
Posted on 10 June 2019

So here is how computer vision technology brings a change into the retail sector:

1.Useful Loss Prevention Tool
Computer vision powered facial recognition is a useful loss prevention tool. This technology is already used by casinos the world over to identify known card cheats as soon as they are on the premises. Repeat shoplifters and other high-risk individuals can similarly be flagged for monitoring or removal.
 
2.Easy Product Search
eBay recently launched two new computer vision products which take us one step closer to that future. Tilled aptly as Find It On eBay and Image Search, these features allow shoppers to use pictures instead of words to search on eBay’s 1.1 billion listings. As shoppers continue to search with pictures, Find It On eBay and Image Search will get smarter, learn and improve on the results that are surfaced.
 
3.Promoting Cashless Transactions
Computer Vision promotes cashless transactions, by bringing forward the concept of next-gen stores. These next-gen stores allow shoppers to simply pick an item off the shelf, put it in their bag, and walk out, without having to stop at the POS for scanning of the product with a handheld device, nothing more than selecting a product and walking out with it.
 
4.Helpful in Visual Merchandising
computer vision could also be used to identify what draws peoples’ eyes and what doesn’t, as well as create heat-maps for stores, helping change and adapt layouts depending on the finding.
 
5.In a Crux
By strategically placing computer vision-equipped cameras throughout the store, retailers can automatically identify customers via facial recognition and track their movements. When the customer leaves with goods, the cost of all the items is instantly charged to a stored credit or debit card. Self-checkout becomes no checkout.